One of the things you’re told if you consider blogging for money, or just blogging for popularity, is to go after the “niche”. Make your blog specific. Provide information on a specific topic. Don’t do a “cat blog” where you talk mostly about what’s going on in your life.
Then I read something interesting and danged if I know where I saw it. Essentially, for writers, you need to decide if your blog is for writers or readers. If it’s for writers, well, that’s all well and good but you’ll mostly be selling to writers instead of reaching a larger audience. To reach the larger audience, you need to make sure you have posts that will appeal to your readers.
This didn’t make a whole lot of sense at the time to my information-stuffed brain. Under threat of short-circuited synapses, I put the thought away for later.
Then, while surfing recently, I came across this post, which led me to this blog. And for cryin’ out loud, it’s devoted to what she’s doing instead of going after that niche. In looking it over, I realized I really liked reading it. I’ll be going back. Because it actually is written for her niche. It just doesn’t look that way on the surface. Take a look and you’ll see what I mean.
I can’t be like her. No point even trying. But I’m starting to get a sense of what I want this blog to be (it took me how long?). And yes, I know I should have already figured this out before I even created it. I thought I had. That’s the beauty of the Internet: your mistakes exist forever and yet they also disappear in an instant.
No big changes for now. Just baby steps.